Privacy Policy
1. Introduction
At Patowl (accessible via https://patowl.com), we are committed to protecting your personal data and respecting your privacy rights. We recognize the importance of data protection and transparency, and we are dedicated to handling personal information in accordance with applicable privacy laws, including the General Data Protection Regulation (EU) 2016/679 (“GDPR”), the California Consumer Privacy Act (“CCPA”), and other relevant legal frameworks. This Privacy Policy outlines how we collect, use, store, disclose, and protect personal data when you access or use our website.
2. Scope of This Policy and Data Controller
This Privacy Policy applies to all users of patowl.com, including visitors, customers, account holders, and individuals who engage with our customer service. The data controller for all personal data processed under this policy is Patowl. As the data controller, we determine the purposes and means of processing personal data. For inquiries regarding data processing practices, you may contact us at [email protected].
3. Categories of Personal Data We Process
We may collect and process the following categories of personal data depending on your interactions with our website and services:
a. Usage Data
We automatically collect certain information through your use of patowl.com, including your browser type and version, IP address, device identifiers, date and time of access, referring/exit URLs, pages viewed, session duration, and clickstream data.
b. Account Data
When you create an account or place an order, we collect personally identifiable information, such as your full name, billing/shipping address, email address, and telephone number.
c. Profile Data
We gather data regarding your online behavior and preferences, such as saved favorites, shopping cart contents, order history, product reviews, and survey responses.
d. Communication Data
We collect information you provide when you contact us, including messages submitted via email or contact forms, customer support inquiries, and other correspondence.
e. Technical Data
This includes data from the device used to access patowl.com, such as operating system, browser configurations, mobile device identifiers, screen resolution, and system language.
f. Transaction Data
We process information related to purchases made on our site, including transaction history, payment method details (processed using payment processors), delivery address, and other logistics data.
g. Preference Data
We may collect your expressed preferences regarding marketing communications, product subscriptions, participation in promotional events, and data concerning your interests and product interactions.
4. Legal Bases for Processing
We process personal data based on the following lawful bases, as required under GDPR:
– Consent: Where you have provided explicit consent for specific processing activities (e.g., marketing emails).
– Contractual Necessity: To fulfill our contractual obligations when you make a purchase or create an account.
– Legal Obligation: To comply with legal and regulatory requirements.
– Legitimate Interests: To pursue our legitimate business purposes, such as improving our services, operating patowl.com securely, detecting fraud, and personalizing user experience, provided that such interests are not overridden by your fundamental rights and freedoms.
5. Your Rights
Under GDPR and CCPA (where applicable), you have specific rights concerning your personal data:
– Right of Access: You may request details on the personal data we hold about you.
– Right to Rectification: You can request correction of incomplete or inaccurate data.
– Right to Erasure: Also known as the “right to be forgotten,” you can request deletion of your personal data where legally permissible.
– Right to Restrict Processing: You can request that we limit the processing of your data under certain conditions.
– Right to Data Portability: You are entitled to obtain and reuse your personal data in a structured, commonly used, and machine-readable format.
– Right to Object: You may object to processing based on legitimate interests or direct marketing.
– Right to Withdraw Consent: If we process data based on consent, you may withdraw it at any time.
To exercise your rights, contact us at [email protected]. Identification may be required before fulfilling your request.
6. Security Measures
We implement industry-standard technical and organizational measures to safeguard your personal data, including:
– Encryption (SSL/TLS) for all data transmitted between your browser and our servers.
– Secure authentication protocols and access controls.
– Routine data backups and encrypted data storage.
– Staff training on data protection and restricted employee access to sensitive information.
While we employ robust safeguards, no transmission method is 100% secure. We therefore encourage users to take appropriate steps to protect their personal data.
7. International Data Transfers
Personal data we collect may be transferred to, and stored or processed in, countries outside your country of residence, including jurisdictions that may not offer the same level of data protection. In such cases, we rely on appropriate safeguards to protect your data, including:
– Standard Contractual Clauses adopted or approved by the European Commission.
– Other compliance mechanisms recognized by GDPR or local data authorities.
8. Data Retention
We retain personal data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy. Retention periods vary depending on the type of data:
– Usage and Technical Data: Retained for up to 12 months for analytics and performance monitoring.
– Account, Profile, and Transaction Data: Retained for the duration of your account and for up to 7 years thereafter to comply with legal and financial obligations.
– Communication and Preference Data: Retained for as long as required to manage user relationships and comply with applicable laws.
Once the applicable retention period expires or your data is no longer needed, it is securely deleted or anonymized.
9. Cookie Policy
Patowl.com uses cookies and similar tracking technologies to ensure proper functionality, improve user experience, and gather analytics. We categorize our cookies as follows:
– Essential Cookies: Necessary for the operation of patowl.com; e.g., enabling login sessions and cart functions.
– Functional Cookies: Enable enhanced features such as remembering your saved preferences.
– Analytical Cookies: Help us understand how visitors interact with the site through tools like Google Analytics.
– Performance and Marketing Cookies: Enhance site performance and deliver targeted advertisements based on your browsing behavior.
10. Cookie Management and Compliance
Genuine consent is obtained from EU/EEA users before non-essential cookies are placed or accessed, in accordance with GDPR. Users have the ability to manage cookie preferences via our cookie consent banner and browser settings. Under CCPA, California residents have the right to opt-out of the sale or sharing of personal information collected through cookies.
You may configure your browser to block or delete cookies, but please note that doing so may affect the functionality of our services.
11. Children’s Privacy
Patowl.com does not knowingly collect or solicit personal data from individuals under the age of 13. If we become aware that we have inadvertently collected personal information from a child under 13 without parental consent, we will promptly delete such data. Parents or guardians may contact [email protected] to request removal of a child’s personal information.
12. Changes to This Policy
We may update or modify this Privacy Policy from time to time to reflect changes in legal obligations or our privacy practices. Substantive modifications will be communicated through appropriate channels such as email or on-site notifications. Continued use of patowl.com following such changes constitutes your acceptance of the revised policy.
13. Contact Us
If you have questions regarding this Policy, our data protection practices, or your personal data, please contact us:
Email: [email protected]
Website: https://patowl.com
We remain committed to upholding your privacy rights and fully complying with data protection obligations under GDPR, CCPA, and other applicable laws. Please reach out to us with any concerns or requests regarding how your personal data is handled.